// ai visibility index · clinics · 15 July 2026

Most clinic websites
are fine. Four aren't.

I scanned 35 independent Indian clinic websites across 6 cities and 5 specialities to see how readable they are to AI answer engines. The headline is boring, and that's the point: the median scored 87/100. But 4 sites publish no structured data at all — and those 4 are the 4 lowest scores in the entire sample.

Median WITH structured data
88
vs
Median WITHOUT it
54
A 34-point gap, split by whether one block of markup exists. Not every site needs to care — 89% here already score A or B. But the 11% without it hold the 3 lowest scores in the sample, and all 4 of them sit in the bottom 5 of 35.
The finding, stated plainly

89% of the sites scanned scored an A or a B. This is not a story about widespread invisibility, and anyone telling you it is has not counted. The real finding is narrower and more useful: 4 of 35 sites (11%) publish no structured data at all — and they are exactly the sites at the bottom. Structured data isn't the only thing that matters, but here it separates the tail from everyone else more cleanly than any other single signal.

Sites scanned
35
6 cities · 5 specialities
Median score
87
out of 100 — most are fine
Scored A or B
89%
31 of 35 sites
No structured data
11%
4 of 35 — the actual gap

$The distribution

Every site scanned, by grade. The shape matters more than any single row: a healthy curve with a thin tail, not a crisis.

A 19 · 54%
B 12 · 34%
C 3 · 9%
D 1 · 3%
Scores run 42–100. A ≥ 85, B ≥ 70, C ≥ 50, D ≥ 30, F below. 19 sites (54%) scored above 85 — counted in every statistic here, deliberately left out of the table below. There is nothing useful to say about a site that already passes.

$The sites below 85

The 16 sites scoring 85 or under, lowest first. Open any row to see what was actually found, what it costs, and where the site sits against others in its own city. Every finding was re-checked against raw HTML before publishing.

Clinic City Speciality Score Structured data
Chisel Dentalchiseldental.co.in Bangalore Dental / Implants 42D none
Dr Madhu's Hair Transplant Centrehairhospi.com Hyderabad Hair Transplant 50C none
Dr Kheur Dentaldrkheurdental.com Pune Dental / Implants 58C none
WEA Clinicweaclinic.com Chennai Derm / Skin 69C yes
World IVF Centreworldivfcentre.com Delhi NCR Fertility / IVF 70B none
Dr Parag Telangdrparagtelang.com Mumbai Cosmetic / Plastic 76B yes
Caree Fertility Centrecareefertilitycentre.com Bangalore Fertility / IVF 77B yes
Dr C Jagadeesh Dentaldrcjagadeesh.com Bangalore Dental / Implants 77B yes
Cosmetic Dental Clinicscosmeticdentalclinics.in Bangalore Dental / Implants 77B yes
Sapling IVFsaplingivf.com Delhi NCR Fertility / IVF 80B yes
Burute Dentalburutedental.in Pune Dental / Implants 81B yes
Aesthetic Artaestheticart.in Mumbai Cosmetic / Plastic 82B yes
Beyond Smiles Dentalbeyondsmiles.co.in Bangalore Dental / Implants 83B yes
Hair Surehairsure.in Hyderabad Hair Transplant 83B yes
Smilekraft Dentistrysmilekraftdentistry.com Pune Dental / Implants 83B yes
Dr Mohan Thomas Aestheticsdrmohanthomasaesthetics.com Mumbai Cosmetic / Plastic 84B yes
Are you on this list and want off it? Email [email protected] and I'll update or remove your row, no questions asked. Every row also links to a re-run so you can check your own site right now — the scanner is free and public at vishkul.com/tools/report-card. Fix the markup and tell me, and I'll re-scan and update the row rather than leave a stale number sitting there.

$Methodology

  1. Sourcing. Independent clinics found through public search across 6 cities and 5 specialities. Hospital chains, aggregators and directories (Practo, JustDial and similar) excluded — the point was sites a single practice actually controls.
  2. Scanning. Each homepage scanned once with the free AEO Checker. It's deterministic: every check is a concrete, verifiable signal and no AI judges anything.
  3. Verification. Every published finding re-checked against the page's raw HTML source, not a rendered DOM. Where the scanner and the source disagreed, the row was dropped — the tool being wrong is not the clinic's problem.
  4. Statistics. Every number on this page — median, distribution, percentages, the with/without split, and each row's position against its city — is computed in code from the scan data at build time. None are typed by hand.
  5. Exclusions. 35 candidates scanned; 35 produced usable data; 16 scored 85 or under and appear above. Dropped: anything unscannable, anything above 85, and any page resembling a shell or mid-migration state where a score would mislead.
  6. What the number is. A measure of how legible a page is to software. Not a measure of the clinic, the doctors, or the care.
What this can't tell you
  • It's a small sample. 35 sites is enough to see a pattern, not enough to describe every clinic in India.
  • It's one day. Scanned 15 July 2026. Some of these numbers are probably already stale.
  • It's the homepage only. A site could have good structured data on inner pages and none on the homepage.
  • Correlation, not causation. The 34-point gap is real in this sample, but sites missing structured data tend to be under-maintained generally. Adding JSON-LD alone won't move a site from 54 to 88.
  • It doesn't measure citations. Being machine-readable makes you easier to quote. It doesn't guarantee any AI recommends you.

$Questions

What is the AI Visibility Index?

A snapshot of how 35 independent Indian clinic websites are built for AI answer engines, scanned on 15 July 2026. It measures whether a page is machine-readable — not the quality of the clinic's medical care.

Does a low score mean the clinic is bad?

No, and this matters. The score describes a website's markup and nothing else. An excellent clinic can score badly because nobody added structured data to its site. This measures code, not care.

Are most clinics doing badly?

No. The median across all 35 scanned was 87/100 and 89% scored an A or a B. Most are fine. The finding is a specific minority: 11% publish no structured data at all, and they hold the 3 lowest scores in the sample.

What is structured data?

A machine-readable label in a page's code stating what a business is, where it is and what it does. In this sample, clinics with it had a median of 88; those without had a median of 54.

How was this measured?

Each homepage was scanned once with the free AEO Checker on vishkul.com, then every published finding was re-checked against the page's raw HTML source. Anything that didn't reproduce was dropped. Nothing is rendered-DOM based; nothing is an AI's opinion.

How do I get my clinic updated or removed?

Email [email protected] and it's updated or removed, no questions asked. You can also re-run the scan yourself — the tool is free and public.